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HomeFeatured ArticlesDid the Honda Mobilio killed the 7-Seater Honda BR-V?

Did the Honda Mobilio killed the 7-Seater Honda BR-V?

Honda BR-V, heard of it before? Well, this was a good try by Honda to beat the segment leader, Maruti Suzuki Ertiga. The two Japanese twins, Honda and Maruti Suzuki, both took a different approach in building the car. Ertiga being more on the sophistication side whereas the Mobilio or BR-V were funky and robust. Maruti Suzuki only had only one offering in this segment until now (More on that some other day). Mentioning the MPVs above, Honda had two offerings in the same segment, namely, Mobilio and the BR-V.

Honda BR-V
Honda BR-V

In 2014, Honda came up with the Mobilio and in 2016 launched the BR-V. But was launching a car of the same segment a good idea? before answering the question let us see what both of the cars had to offer.

Engine and Transmission

Honda i-VTEC Engine
Honda i-VTEC Petrol Engine: Image Source (1)

Both the Hondas shared the same powertrain and drivetrain. Talking about the engine, the MPVs came with the option of a Diesel and a petrol engine. The Diesel was the same old 1.5-litre i-DTEC  4 cylinder engine that produced 100ps of max power and 200 Nm of peak torque. The diesel engine was mated to a 6-speed manual gearbox and unlike the petrol, it didn’t have an automatic.

Honda i-DTEC Diesel Engine
Honda i-DTEC Diesel Engine Image Source: (1)

On the other hand, the petrol engine was a 1.5-litre 4 cylinder i-VTEC capable of producing 119ps of peak power and 145 Nm of max torque. Well, this came with either a 5-speed manual transmission or a CVT automatic.

Engine Specifications

Engine 1.5-Litre i-DTEC Turbodiesel 1.5-litre -VTEC Petrol
Transmission 6-speed MT 5-Speed MT / CVT Automatic
Power 100ps@3,600 Rpm 119ps@6,600rpm
Torque 200Nm@1,750rpm 145Nm@4,600rpm

Even the driving dynamics of both the MPVs were identical and both handled with ease all thanks to the nimble engine and light steering.

Interior

The interior is the first thing that differentiated both the MPVs from each other. More or less, they share some elements but still one could differentiate between the two.

Honda Mobilio

Honda Mobilio | Interior
Honda Mobilio | Interior

The MPV, Mobilio was based on the Brio’s platform hence it was no surprise that it shares the interior too. Well, of course apart from the 3rd and the second row of seats. The dash was straight borrowed from the Brio, even the instrument cluster and the steering were all carried over. At the initial stages in 2014, Mobilio was fairly equipped but with time, Honda just forgets about Mobilio.

Honda BR-V

Honda BR-V | Interior
Honda BR-V | Interior

Instead of facelifting the Mobilio, Honda came up with another MPV in the almost the same price range, the BR-V. The new MPV got a ton of changes on the inside, including a new dash, a new steering wheel, and added features. The features included automatic climate control, a sunroof, a digital readout on the instrument cluster. But it was obvious, BR-V was a premium over the Mobilio.

Safety

Honda BR-V | Dual Airbags
Honda BR-V | Dual Airbags

Like the inside, there were no major differences in terms of safety. Both Mobilio and BR-V came with ACE Body by honda, had dual front airbags, and more. The only difference was the safety features variant wise.

Exterior

Honda Mobilio
Honda Mobilio RS

Mobilio and BR-V both shared the same Brio’s platform, but it was the BR-V that was less obvious of using it. With changes on the inside, the BR-V got major changes on the outside too.

Honda Mobilio

As said earlier, Mobilio not only cheated the interior but also the exterior in the test. Honda Mobilio shared the same front the the the width of the vehicle was identical. So, like the Brio, Mobilio got conventional reflector tye halogen headlamps and slight changes on the inside, which included the rear AC vents.

Honda BR-V

Similar to the inside, the outside of BR-V was a bit more premium over the Mobilio. There were additional features on the exterior such as robust and bold looks, projector setup for the headlamps, and more.

Why did Honda BR-V fail?

First things first, Honda BR-V was a really good MPV and a perfect vehicle to rival the likes of Maruti Suzuki Ertiga. But introducing a similar MPV in the same price bracket in was nobody in India liked Never the less, saying Mobilio failed not a good idea as the car sold in large numbers, more so, that it gave make Maruti sweat. Sure the BR-V was up with features and built quality, it was the price that made the car a not so good choice. The BR-V was significantly priced above the Mobilio making it less of an affordable vehicle.

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Utkarsh Bhardwaj
Utkarsh Bhardwajhttps://gomechanic.in/blog
Technical Content Strategist at GoMechanic | Big Time Petrolhead with the passion for building cars and driving those beauties.

6 COMMENTS

  1. Honda strategy of marketing Brv as a suv failed because it doesn’t look like Suv it looks like a cross over.i am using Brv v desiel from last 4 yrs and very satisfied regarding car in every accept.

  2. Last 4 years I am used Diesel BR-V. Every movement (Off Road, Highway, Village Road) good performance but few mistake (1) Widht Slidley increase 2) High price for competition 3) Secound and third Row seat folding arrangement change……

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