Should You Buy A Ford Car Now With Heavy Discounts?

The ugly truth, Ford is another American carmaker to exit the Indian market. After the exit of Chevrolet and Harley Davidson, it seems there is something seriously wrong with the Indian Automotive market. That said, as Ford announced the exit from India, there are huge discounts on the existing cars in the showrooms and in the company’s inventory. Now, this brings us to the question, should you buy a car from Ford at heavy discounts?

Before we answer the question, first let us know what do you feel? Will you go for the discounted price of the cars from Ford?

Should you buy a Ford now?

To begin with, Ford in India was a carmaker that had purpose-built cars. Meaning all the vehicles were well-engineered and they gave almost attention to detail. That said, if it were to buy a new car (if Ford had stayed) recommending any vehicle from the company was easy peasy. But with the manufacturing stopped for the Indian market, it is a little sceptical.

Why sceptical? Well, there are a couple of things that come to mind. So, let’s first list the problems that you may or may not face with its ownership and then try to answer the burning question.

1. Service
   

   

   Okay, say you bought a car from Ford’s line-up, the most important and basic concern is the maintenance. A car is a machine and it does require periodic maintenance. Though alongside announcing their exit, Ford also exclaimed that the owners would not face any problems with the spares.

   But we’ll take the claim with pinch of salt as at times it is difficult to get an unusual spare even when the company is operational in the country. That said, considering normal repairs the existing Ford spare’s network is well established. Not to worry about that.

2. Unexpected Breakdowns and Repairs.
   

   This is another concerning reason one should reconsider buying a car from Ford at a discount. Not to forget, Fords are usually reliable and tanky, meaning rarely anything goes wrong with them.

   But still, if it does, the car could stay at the service centre until the part arrives, if it even does. Otherwise, you also might have to consider the aftermarket parts for your vehicle. But the catch is that it’ll surely hamper the reliability of the vehicle. Still, we’ll say this if you are willing to take the risk, cars from Ford are worth taking the adventure (on a discount though).

3. Resale Value
   

   

   If the company is not operational in the Indian market it will surely hamper the resale value of the vehicle. But a thing to note is that even the existing values were little on the lower side. With that clear, the concern of resale value depends on the time or the years of ownership. So, if you are planning to keep the car for 7-8 odd years, you should forget about this point.

Nostalgic Read: Ford India: 25 Years of that Family Waali Feeling

So, there all are variables that might help you decide whether to buy a Ford at a discounted price. Now, if you have planned to buy a Ford, there are all your options right now.

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Note: The prices mentioned are ex-showroom prices and for the exact discount and best prices we’d recommend going to your nearest Ford dealership.

1. Ford Figo (Starts at ₹5.82 Lakh)
   

   

   The car from Ford that a petrolhead will always have a soft corner in India is Ford Figo. Despite making well-engineered vehicles, in India, Ford with its modern vehicle line-up didn’t get the deserved attention. Also, Ford Figo is or rather was the cheapest Ford you can buy right now. Not just that it was the cheapest premium hatchback in the Indian market. To know why Figo is an absolute bomb, you’d have to get behind the wheel of one.

   Also read: 8 Best Hatchback-Sedan Combo Car Garage Under 15 Lakhs

   Figo with its precise and sporty dynamics with the segment MOST powerful engine makes the perfect track plus city car with an automatic transmission. Under the hood, Figo comes powered by a 1.2-Litre naturally aspirated petrol engine that generates 95bhp and 119Nm of peak torque.
   

2. Ford Aspire (Starts at ₹7.28 Lakh)
   

   

   Like the competition, a Figo with a big boot(y) is a Ford Aspire. All the other features inside and out remain the same. But with an addition of Android Auto and Apple CarPlay.

   Here are: 8 Wannabe Regular Indian Cars that aspire to be More! Part 3

   Also, under the hood, the things remain the same as it gets a set to the identical engine, petrol and diesel. The petrol is the same 1.2-litre naturally aspirated petrol. But talking about diesel, it displaces 1.5-litres and generated more power of about 100ps.

3. Ford Freestyle (Starts at ₹7.28 Lakh)
   

   

   Now, shifting out focus to the Ford Freestyle, which is essentially Figo Cross. Meaning, over Figo, Freestyle gets more ground clearance and more suspension travel. This allows the car to have a little more versatility when driving on poor roads.

   Interesting read: Car Makers And Their Love\Hate Relationship With The Sunroof

   That said, the situation in the powertrain and drivetrain departments remain unchanged. This too gets the same 1.5-litre diesel motor and a 1.2-litre naturally aspirated petrol engine.

4. Ford Ecosport (Starts at ₹8.19 Lakh)
   

   

   The vehicle that earned Ford a really good reputation is the Ford Ecosport. Back in 2013, Ford launched their first subcompact SUV Ecosport in the market. And at that time, it became an instant hit.

   Consider reading: 5 Great Alternatives For The Discontinued Ford EcoSport

   This had to do with its driving dynamics and the combination of its powertrain and drivetrain. At the time of its lunch in 2019, Ford offered Ecosport with an exciting 1.0-litre Ecoboost engine. This engine was capable of generating a whopping 123bhp of max power.

   But in the recent iteration Ecosport comes only with a 1.5-litre diesel and a 1.5-litre naturally aspirated petrol. Where the diesel-generated 100ps the petrol delivers more power of about 122bhp.

5. Ford Endeavour (Starts at ₹33.81 Lakh)
   

   

   The company’s flagship SUV Endeavour was updated in 2020 with the implementation of new BS6 emission norms. In this update, the Endeavour boasted a new 2.0-litre Ecoblue diesel engine that was healthy enough to produce a max power of 170ps.

   Which one is better? Toyota Fortuner vs Ford Endeavour | Battle in the BS6 Era

   The BS6-compliant engine offers a better fuel efficiency as compared to the BS4-compliant 2.2-litre TDCi engine. However, the power is set down on the road via the rear wheels through a 10-speed gearbox.

What do you think, is worth buying a Ford now? Tell us in the comment section below.